WORKING FOR A PURPOSE:
Since 1995, we have been helping corporations connect with their communities thanks to Socially Responsible Projects.
In the era of digital media and communications, CSR Events offer the opportunity to “put words and slogans into action” and bring their “great intentions” to the consumers.
With 73% of business leaders believing in the edge CSR gives them, major corporations now understand the importance and benefits of demonstrating their true commitment to Social Responsibility.
Socially Responsible Experiences are an excellent complement to CSR Marketing and Social Media. They are a great opportunity for interaction with the consumer and added transparency.
We propose to further extend the reach of social media and other communications by providing opportunities to Socially Responsible brands for real-life direct contact with the consumer, the client, the team, the distributor.
A natural evolution of the global CSR approach, the combination of effective social media with Socially Responsible Events will become an increasingly popular method of communication in years to come.
Facing the economic, social and value uncertainties of our times, the individual consumer is more than ever looking for “truthfulness and sincerity“. (S)He expresses (her)his support, fits in communities of ideas.
The brands that stand out thanks to their sincere support of causes or to their commitments to their CSR principles, from global issues to the wellbeing of their clients or employees, will see their popularity ratings progress accordingly.